Challenges bedeviling the willingness to go back to business
A major challenges bedeviling the willingness to go back to business after covid is how to bring back our customers in covid era. More so to fix other things back. No doubt, many of our customers must have been collected or find their way to some of our competitors. One of the reasons possibly responsible for this could be our inability to go back to business on time.So some businessmen were fast enough to resume. And immediately started to fix things back. Apparently, things have scattered. And it is not expected that everything would be alright just immediately. But what is important is our ability to take a bold step forward. in the face of the ugly situation. Remember that some of your competitors must have returned back to business. So you need not waiting any longer.
Be encouraged to come out for business
Surprisingly, many businessmen are waiting for the final whistle to mark the end of the corona before returning back to business. However people in this category are necessarily observing corona protocol. All in a bid to avoid and to prevent this deadly virus. To preserve health is important. But then, for how long do we remain indoor for the corona to disappear completely. Corona is pandemic in nature and thank God it is not peculiar to you alone. Though deadly, but can be guided against with simple obedience.
Efforts to bring back your customers
Resuming back to business means among other things, that we are coming to contend with how to bring back our numerous and valuable customers. Of course this is not as easy as it sound. It involves a huge work. A clever businessman who cherished and appreciate his customers will need to strategies and map out efficient plans on how to bring them back. In this case, you are working against two forces; First, the competitors who collected them from you. And second, your original customers whom you had been maintaining before now. You can imagine what it takes a spouse to bring back his wife who decides to stay separately after marital misunderstanding. Would these customers agreed to come back. And still maintain a considerable level of patronage.
For your esteem customers to return, it required knowing the present status of your competitors in terms of performance, products / services and prices. This gives you insight into what he used to dragged and hold on to your customers. With this you can now begin to work on every strategy mapped out, with a view to penetrating and bring back your valuable customers.
Very important, ensure that you abide by all the rules and approved ways of preventing Corona virus. Put in place all necessary things required to guide against covid for customers use.
Action to be taken to stimulate and encourage your customers to come back
Necessary actions required to stimulate and encourage your customers to come back include the undermentioned. Nonetheless, steps to take depend on the situation and what competitors are using to attract them. Note that the essence of all these is to bring back your customers. Consider the following items for this purpose;
Inventory of customers
Get the list of all your customers before Covid, and attached their details including address, Email and phone numbers. This is possible for a business person who has been keeping record about his customers.
Place calls to your customers
To place calls across to your customers depend on the kind of customer relationship you maintained. Therefore with the available detailed information about your customers you can place call to ask about their welfare and exchange pleasantry. This will make them happy that at least you remember them.
Pay courtesy visit to customers
Arrange for a visit to your customs in their various houses. Exchange pleasantry and thereafter Initiate a clear cut discussion on the fact that you have resumed. Explain to them that you have improved on some of your products / services. Let them know some of your efforts and plan to improve on customers relationship.
Invitation
Due to the time space within which corona disturbed the business it is believed that many things, could possible, have gone wrong. On this, it is very necessary to put things in order and invite them to come and look at some changes that have taken place in the business. Make some refreshments available after discussions. In the discussion encouraged them to come back and intensify their usual patronage.
Public relation
This has to do, greatly, with building of your business image. It is quite necessary to reach out to more people other than your usual customers whom you have visited and invited for discussions. By this more people would know much about your business. Make available some small, but important gifts to your customers
Customers relationship
Scaling up customers relationship becomes essential. With this your customers will observe a more noticeable improvement in this direction. They will now have a change of mind towards your organisation and products. To some extent you have succeeded in working on their mindset.
Free gift
. People usually appreciate this kind of gesture, the perception is that you recognize them. In a way you are indirectly creating awareness and closeness that will make such person to remember you. little items like this go along way to create and strengthen customers relationship.
Provision of necessary and latest information on covid procedure to customers
However a careful application of the above highlighted, will help to bring back your customers.
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